{"id":387,"date":"2024-03-27T08:08:56","date_gmt":"2024-03-27T08:08:56","guid":{"rendered":"https:\/\/www.smsapi.ro\/blog\/?p=387"},"modified":"2024-03-27T08:08:56","modified_gmt":"2024-03-27T08:08:56","slug":"personalizare-sms-cum-se-face-ghid","status":"publish","type":"post","link":"https:\/\/www.smsapi.ro\/blog\/personalizare-sms-cum-se-face-ghid\/","title":{"rendered":"Personalizare SMS \u2013 Cum se face? (ghid)"},"content":{"rendered":"\n

De ce men\u021binerea bazei de contacte mereu actualizat\u0103, cu toate datele esen\u021biale, cum ar fi numele, genul, v\u00e2rsta sau adresa, v\u0103 ofer\u0103 un avantaj imens atunci c\u00e2nd crea\u021bi campanii SMS? Pentru c\u0103 pute\u021bi folosi aceste informa\u021bii pentru a v\u0103 personaliza campaniile! Citi\u021bi instructiunile de baz\u0103 pentru a personaliza mesajele SMS.<\/strong><\/p>\n\n\n\n\n\n\n\n

S\u0103 \u00eencepem cu un exemplu simplu. Arunc\u0103 o privire la cele dou\u0103 mesaje de mai jos \u0219i alege care este mai interesant pentru tine ca poten\u021bial client:<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

De ce este at\u00e2t de important s\u0103 folosi\u021bi numele destinatarului?<\/strong><\/h2>\n\n\n\n

1. Dac\u0103 folose\u0219ti numele destinatarului, ar\u0103\u021bi c\u0103 \u0219tii exact la cine te referi.<\/p>\n\n\n\n

2. C\u00e2nd te adresezi personal<\/strong>, vei ob\u021bine mai mult\u0103 implicare<\/strong>.<\/p>\n\n\n\n

3. Folosirea numelor destinatarilor \u00eei implic\u0103 \u0219i pe ace\u0219tia s\u0103 fac\u0103 o ac\u021biune, s\u0103 reac\u021bioneze cumva la mesajul t\u0103u.<\/p>\n\n\n\n

4. \u00cen plus, nu arat\u0103 ca spam.<\/p>\n\n\n\n

Pute\u021bi crea cu u\u0219urin\u021b\u0103 astfel de campanii SMS personalizate \u00een Portalul nostru pentru clien\u021bi. S\u0103 verific\u0103m toate func\u021biile de personalizare, este u\u0219or de utilizat!<\/p>\n\n\n\n

Introduce\u021bi numele din baza de date de contacte<\/strong><\/h2>\n\n\n\n

Dac\u0103 dori\u021bi s\u0103 utiliza\u021bi prenumele \u00een mesajul dvs., trebuie s\u0103 introduce\u021bi parametrul [%first_name%]<\/strong>, astfel \u00eenc\u00e2t mesajul dvs. ar trebui s\u0103 arate astfel:<\/p>\n\n\n\n

Bun\u0103 [%first_name%], verific\u0103 ce am preg\u0103tit doar pentru tine \u2013 30% reducere la toate produsele. Mai multe detalii pe cut.li\/KjGy<\/p>\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n

Majuscule \u0219i minuscule<\/strong><\/h2>\n\n\n\n

Uneori, mai ales atunci c\u00e2nd ave\u021bi o baz\u0103 de date mare, este greu s\u0103 verifica\u021bi toate \u00eenregistr\u0103rile dac\u0103 au utilizarea corect\u0103 a majusculelor \u00een nume sau prenume. Dac\u0103 dori\u021bi s\u0103 fi\u021bi sigur c\u0103 numele clientului dvs. va fi afi\u0219at corect, trebuie doar s\u0103 utiliza\u021bi parametrul [%first_name:capital%]<\/strong> \u0219i pute\u021bi fi sigur c\u0103, dac\u0103 ave\u021bi \u201eion\u201d \u00een baza de date, acesta va fi convertit \u00een \u201eIon\u201d.<\/p>\n\n\n\n

Exist\u0103 mai multe func\u021bii pe care le pute\u021bi ad\u0103uga \u00een parametrii utiliza\u021bi – pute\u021bi comuta toate caracterele pentru a fi afi\u0219ate cu litere mari sau mici:<\/p>\n\n\n\n

\u2022 Upper: [%first_name:upper%]<\/strong> \u2013 va converti toate caracterele \u00een majuscule<\/p>\n\n\n\n

\u2022 Lower: [%first_name:lower%]<\/strong> \u2013 va converti toate caracterele \u00een minuscule<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n
<\/div>

Limita de caractere \u0219i parametri<\/h4><\/div>
\n

Re\u021bine\u021bi: utilizarea parametrilor modific\u0103 num\u0103rul de caractere disponibile. Num\u0103rul real de caractere va varia \u00een func\u021bie de valoarea \u00eenregistr\u0103rilor.<\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

De ce men\u021binerea bazei de contacte mereu actualizat\u0103, cu toate datele esen\u021biale, cum ar fi numele, genul, v\u00e2rsta sau adresa, v\u0103 ofer\u0103 un avantaj imens atunci c\u00e2nd crea\u021bi campanii SMS? Pentru c\u0103 pute\u021bi folosi aceste informa\u021bii pentru a v\u0103 personaliza campaniile! Citi\u021bi instructiunile de baz\u0103 pentru a personaliza mesajele SMS.<\/p>\n","protected":false},"author":4,"featured_media":390,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[2],"tags":[12,17],"class_list":["post-387","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-knowledge","tag-sms-platform","tag-smsapi-tutorial"],"_links":{"self":[{"href":"https:\/\/www.smsapi.ro\/blog\/wp-json\/wp\/v2\/posts\/387","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.smsapi.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.smsapi.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.smsapi.ro\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smsapi.ro\/blog\/wp-json\/wp\/v2\/comments?post=387"}],"version-history":[{"count":3,"href":"https:\/\/www.smsapi.ro\/blog\/wp-json\/wp\/v2\/posts\/387\/revisions"}],"predecessor-version":[{"id":396,"href":"https:\/\/www.smsapi.ro\/blog\/wp-json\/wp\/v2\/posts\/387\/revisions\/396"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.smsapi.ro\/blog\/wp-json\/wp\/v2\/media\/390"}],"wp:attachment":[{"href":"https:\/\/www.smsapi.ro\/blog\/wp-json\/wp\/v2\/media?parent=387"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.smsapi.ro\/blog\/wp-json\/wp\/v2\/categories?post=387"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.smsapi.ro\/blog\/wp-json\/wp\/v2\/tags?post=387"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}